Archive for the 'Advertising' Category

Industrial Credit Union TV Ads

September

Two new TV ads FLIR Creative developed for Industrial Credit Union promoting their short term mortgage campaign.

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Whatcom Museum TV Ads

November

After years of planning and construction Whatcom Museum’s much-anticipated, and already iconic, Lightcatcher Building is set to open this weekend (Herald article). To help spread the word and stir up some curiosity we developed two TV ads. The ads are currently running in the Seattle area and Whatcom County and were shot & edited by our friends at Hand Crank. (Click the YouTube logo to watch them in HD.)

FLIR Creative Presents ART & COPY

October

Fall in Bellingham means it’s time for DOCTOBER – Pickford Cinema’s month-long Documentary series. FLIR Creative is proud to be sponsoring the movie Art & Copy running October 23 & 24.

Art & Copy profiles some of the most successful and memorable ad campaigns of all time as well as candid interviews with the creative minds behind them. Kenneth Turan of the LA Times said “They are both subversives and establishmentarians, salesmen and entertainers, people who believe they are in the most exciting business on Earth. They are the giants of modern advertising, and they have some alluring tales to tell.”

Check out the trailer below, and we’ll see you at the Pickford later this month.

Visit the movie site.
Visit the Pickford Cinema page for this movie.
Learn more about the Pickford Cinema’s month-long DOCTOBER event.

Vodpod videos no longer available.

New FLIR Creative work: Hoppis Real Estate

March

Local realtor Joe Hoppis needed help distinguishing himself in a crowded marketplace and conveying his knack for helping people find the right house in the right neighborhood. Using the concept of “wants vs. needs,” we captured actual clients in moments that homebuyers can relate to, resulting in a campaign that rises above typical real estate advertising.

hoppiscampaign

How you deliver your message makes a difference

January

Without the clever delivery, this is just another flier you’d ignore while walking around town.

balletposter

(via boingboing, via dinosaursandrobots)

Apple’s advertising creativity – part 3

December

We’ve noted before on this blog Apple’s creative use of the banner ad (part 1 & part 2). They’re doing it again with this ad that recently ran on Yahoo’s game site illustrating in a very memorable way how cool gaming can be on the iPhone and iPod touch.

New FLIR Creative Work: Garys’

October

Garys’, a clothing retailer and fixture of downtown Bellingham, is celebrating 30 years of business. FLIR Creative got to celebrate with Garys’ by creating advertising, mailings and updating the website to promote their anniversary sale, benefit fashion show and in-store designer appearance.